“One of the great mistakes is to judge policies and programs by their intentions rather than their results” – Milton Friedman
The same is true of any change effort. It’s easy to be committed to (and even fall in love with) the intent of a change effort, but it’s incumbent upon leaders to hold themselves and others accountable by evaluating actual results. What has changed or improved?
This year we have been blogging about the phases of leading change. During November, Todd, Dee Anne, and I will focus on the last phase of change: evaluate results. We’ll cover methods to evaluate results, such as measuring return on investment and assessing stakeholder satisfaction. We’ll also discuss why it is important to evaluate results and who should be involved in the process. And we’ll explore ways to communicate those results in ways that continue to reinforce the change and make it part of your organization’s DNA.
We hope you will join in the conversation this month to share some of your evaluation strategies, along with your successes and challenges.